OmoroShoot briefRoll 040Ser.05
Utilitarian Design aesthetic photography reference
RecTC 00:00:00:00

Utilitarian Design

Photograph the thing as if for the manual

Roll 0405 frames0 / 5 shot
Frames00/05
utilitarian design
SET

The setup

Shoot briefHD[utilitarian de]00:00:00:00Stop ■
Brief Int(utilitarian-.BRF)

Utilitarian Design

01 LightEven, shadowless studio light for the record shots; a single hard source for the details so texture reads. No warm grading, no bloom.
02 WardrobeWork clothes with a job: chore coats, aprons, canvas trousers, boots. Nothing new-looking.
03 LocationWorkshop bench
04 Palette
DIR

Director's note

Style nothing. If a prop does not help the object work, it does not belong in the frame.

All 151 director’s notes, printable: Director’s Briefs, $8 →
VF

Viewfinder

Live

Four controls on the brief's own plate · the meter is real, so you can blow a frame

Utilitarian Design reference frame
Standby50mmf/5.6 · 1/125 · ISO 400

Running the list sets the camera for every shot in turn. Load your own photo to light and expose a frame you actually shot.

LGT

Light the set

3 lamps

Drag a lamp and watch the frame above change. The brief's own note is the preset

KeyThe light that makes the pictureMediumEye level
FillHow far into shadow you can seeSoft, farEye level
BackRound at the front, where it is just another fillOffEye level
On the brief
CS

Contact sheet

00 / 12

Nothing on the sheet yet. Set the camera, then take a frame.

SEQ

Shot list

00 / 05

Tap a pad to mark the frame shot · saved on this device

The object flat on grey card, seen square-on, every fastening visiblesetup50mm
A hand using the tool, the grip and the mechanism in focussetup50mm
A detail of the label, the stitching or the stamped part numberdetail100mm
The full kit laid out in a grid, each piece one to a cellsetup50mm
A workshop shelf of the same object in quantity, stacked like stocksetup50mm
Rolling
Take it to set: all 151 briefs as one PDF · $8
LOC

Locations

04
Workshop benchStock room with steel shelvingLoading bayA plain grey studio sweep
REF

Explore the aesthetic

Style guideColor palette
DOC

About this brief

How do I photograph the Utilitarian Design aesthetic?

Photograph the thing as if for the manual.

Style nothing. If a prop does not help the object work, it does not belong in the frame.

Director's note

What shots should I get for a Utilitarian Design photo shoot?

Leave with every frame on this list.

Shot list

  1. The object flat on grey card, seen square-on, every fastening visible
  2. A hand using the tool, the grip and the mechanism in focus
  3. A detail of the label, the stitching or the stamped part number
  4. The full kit laid out in a grid, each piece one to a cell
  5. A workshop shelf of the same object in quantity, stacked like stock
What lighting works for Utilitarian Design photography?

Even, shadowless studio light for the record shots; a single hard source for the details so texture reads. No warm grading, no bloom.

Light

Where should I shoot Utilitarian Design photography?

Scout these before anything else.

Locations

  1. Workshop bench
  2. Stock room with steel shelving
  3. Loading bay
  4. A plain grey studio sweep
What wardrobe works for Utilitarian Design photography?

Work clothes with a job: chore coats, aprons, canvas trousers, boots. Nothing new-looking.

Wardrobe

Omoro Studio · Creative System

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